Digital Media Associate

Simple Education Foundation (SEF)

At Simple Education Foundation (SEF), we work with the government to build state-wide strengthening programs for teachers and principals, aiming to enhance the quality of education in government schools across India. Our mission is to strengthen 1 million educators by 2028.

We are a highly driven team with over 50 years of cumulative experience in teaching and working with government school systems. Our team is young, dynamic, bold, and audacious enough to make this mission a reality. To help us accelerate our impact, we are looking for passionate individuals to join us!

About the Role

Location: Delhi

As a Digital Media Associate, you will play a key role in amplifying SEF’s mission by crafting compelling narratives and managing our digital presence. This role goes beyond social media management—it’s about sharing the powerful stories of teachers and students, inspiring action, and showcasing the transformative power of quality education.

Why Join Us?

• Work at the exciting intersection of education, creativity, and social impact.
• Collaborate with a passionate team of educators and change-makers.
• See your work drive real-world change, empowering teachers and students.
• Be part of a mission-driven organisation that values innovation and inclusivity.

Key Responsibilities

Develop and Execute SEF's Digital Media Strategy

• Create and implement a cohesive digital media strategy aligned with SEF’s mission.
• Design and publish engaging content, including visuals, videos, blogs, and newsletters.
• Build a strong brand identity and inspire action through storytelling.

Plan and Manage Campaigns for Impact and Fundraising

• Design and implement targeted social media campaigns for crowdfunding and donor engagement.
• Monitor campaign performance, generate insights, and refine strategies for better outcomes.

Engage and Build Online Communities

• Foster meaningful interactions with followers, non-profits, funding organisations, and partners.
• Position SEF as a thought leader in education and expand partnerships for greater impact.

Collaborate Across Teams to Share Stories

• Work with programme and fundraising teams to transform educational outcomes into impactful narratives.
• Ensure a unified approach to storytelling and communication across SEF’s platforms.

Requirements

Core Competencies for all SEF Employees

• Collaboration: Works cooperatively with others to achieve shared goals.
• Effective Communication: Delivers clear and engaging written and verbal communication.
• Learning & Development: Actively seeks growth opportunities for self and others.
• Data-Driven Decision Making: Utilises insights from data to inform strategy and design user experiences.

Competencies for This Role

• Creative Storytelling & Writing: Ability to craft narratives that resonate with diverse audiences.
• Social Media Expertise: Experience managing and growing brand presence on Instagram, LinkedIn, and Twitter (YouTube experience is a bonus).
• Content Creation Skills: Proficiency in Canva, Adobe Suite, or similar tools for designing visuals and editing videos.
• Project Management: Ability to independently plan and execute social media initiatives on time.

Mindset Required

• Adaptability, grit, and resilience
• Innovation, resourcefulness, and problem-solving skills
• Compassion towards people, processes, and self
• Patience and humility to navigate challenges

Knowledge & Experience

• Understanding of the social sector, particularly education.
• Familiarity with tools like Canva, MailChimp, Google Suite.
• Knowledge of social media advertising and content optimisation.
• Proficiency in Hindi and English for broader audience reach.
• 1-3 years of experience in managing social media and creating digital content.

Benefits

• Compensation: ₹5,00,000 per annum (non-negotiable)
• Monthly reimbursements for phone and internet bills
• Inclusive and diverse teams
• Great Place To Work Certified
• Health insurance and access to a pro-bono therapist
• Paid period and well-being leaves